“I Love New York” For Filmmakers
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- May
- 29
The revamped “I Love New York” campaign is calling on filmmakers to produce 60-second films about why they love the state in an effort to highlight attractions and lure visitors to the Empire State.
The inaugural “I Love New York” Short Film Competition is to be announced todayy at the George Eastman House in Rochester, where the Eastman Kodak Co. founder invented motion picture film.
Submissions will be accepted between June 1 and July 15 and must be filmed in New York. The entries will be judged by a star-packed panel, including “30 Rock” star Tina Fey and Academy Award-winning actor Philip Seymour Hoffman, a Fairport, Monroe County, native.
“We really want this to be an opportunity for New Yorkers to tell their own story as part of the re-launch of the campaign as to what’s their reason for loving New York,” said Thomas Ranese, chief marketing officer for the state Empire State Development Corp.
Entries can be submitted online at www.metacafe.com/iloveny. The contest is for anyone 14 or older.
Submissions will then be reviewed and posted on the “I Love New York” Web site; the winners will be announced in September.
The grand prize winner’s film will appear as a commercial during the Macy’s Thanksgiving Day Parade broadcast and on JetBlue Airways seatback televisions. The film will also appear on Independent Film Channel, which is one of the contest’s sponsors.
The contest will also offer a variety of other awards, such as best young filmmaker, best student filmmaker and best regional film. The contest will include an online sweepstakes where visitors can vote for their favorite film.









