Rob Astorino launches first statewide TV ad

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With less than two months to go until Election Day, Republican gubernatorial candidate Rob Astorino has hit the airwaves with his first statewide advertisement.

The television ad began airing Saturday on both broadcast and cable networks across the state, according to Astorino’s campaign. Jessica Proud, an Astorino spokeswoman, declined to confirm the total size of the ad buy, but said it is “in the seven figures.”

(You can watch the ad here.)

The 30-second spot opens with a narrator asking viewers if they “ever wonder why it’s hard living in New York, affording property taxes or what a layoff would mean,” speaking over sepia-toned images of people looking at bills, arguing in a kitchen and looking on with concern as a child plays in a yard.

The narrator then knocks Gov. Andrew Cuomo’s “failed policies and corruption” before the ad pivots to a full-color image of Astorino — the Westchester County executive — with his family of five.

“Rob Astorino hears you and help is on the way,” the narrator says. “Change begins by changing governors.”

The ad is Astorino’s second television spot of the 2014 campaign, though his first one aired for a short time in Buffalo and limited upstate markets earlier this year.

Cuomo, on the other hand, has used his vast campaign coffers to air millions of dollars worth of advertisements over the past several months touting his time in office. That includes $1.2 million in ads within a three-week period in August alone.

The incumbent governor has also raised money for and contributed to the state Democratic Committee, which he controls. The committee has aired statewide advertisements in heavy rotation that attack Astorino’s record as county executive and label him as an ultraconservative, including more than $500,000 worth in August.

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  1. All Andrew “#MoreLAndGate” Cuomo’s spending on TV seems to have increased his unfavorable in the 19CD to 60% 4 more than POTUS Obama at 56% unfavorable.

    Now in the 21CD his is at 51% Vs 60% to POTUS Obama, maybe he needs to stop running TV adds.

    In July here is TV ad spending by DemocRATic State Committee

    7/18 $190,000
    7/21 $414.456
    7/24 $600.000
    7/31 $569,353

    August
    8/18 $293,681
    8/25 $270,751

    here is his campaign Spending July

    7/29 $600,000
    7/31 $533,000

    August

    8/13 $252,158
    8/20 $175,803
    8/28 $904,000

    Here is his spending earlier on

    3/3 $450.000
    3/7 $450,000
    4/14 $100,000

    5/22 $1,029,000
    5/29 $1,029.000

    6/4 $169,737
    6/11 $46,100
    6/16 $261,000
    6/24 $153,000

    Yes he has spent lots of money and we don’t yest know what he spend from 9/1/14 to 9/9/14

    The more he spends more he raises his Unfavorable in the 19 & 21 CD

    Before there was the “Oracle of Delphi” there was Count VJ Machiavelli

    VJ Machiavelli
    Follow me on Twitter
    @VJMACHIAVELLI

  2. correction 8/28 spending should read $806,904 not 904,000 again should be $806,904.

    Sorry about that

    Before there was the “Oracle of Delphi” there was Count VJ Machiavelli

    VJ Machiavelli
    Follow me on Twitter
    @VJMACHIAVELLI

  3. Any time a Cuomo shill comes on here and brays about how bad and corrupt Astorino is, I have a single question: if he is so inept and a terrible county executive, why oh why did the overwhelmingly Democratic Westchester County residents re – elect him? Do you know something they don’t? Cuomo shills go back into your holes. If you doubt how many Democrats are in Westchester, this paragraph from a NY Times article: “Some Republicans say that in making a case against Mr. Astorino, Mr. Cuomo is also trying to undermine a potential challenger. Mr. Astorino, they say, has built a reputation for fiscal belt-tightening in wealthy Westchester, where Democratic voters outnumber Republicans two to one — roughly the same as the electorate statewide.” The link – http://www.nytimes.com/2014/02/27/nyregion/cuomo-up-for-2nd-term-tries-to-steer-gop-as-it-picks-his-rival.html?_r=0

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